Disney Magic Timer App

End The Battle With Brushing End The Battle With Brushing
Crest Oralb Kids desktop Crest Oralb Kids Mobile

End the battle with brushing

90% of kids brush longer with the Disney Magic Timer Icon App by Oral-B

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Add A Little Magic Add A Little Magic

Add a little magic to building healthy habits

From baby teeth to braces, brushing with the app helps kids of all ages brush 2X longer.

With the FREE Disney Magic Timer™ App from Oral-B, kids brush up to 2X longer.

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Brush with their Favorite Characters
Now with 23 of their favorite Disney, Marvel, and Star Wars characters.
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More Motivation with Every Session
Exciting brushing challenges teach them about healthy habits.
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Unlock Sticker Books, Games, and More
The more they brush, the more they get rewarded.
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Brushing Calendar and Parent Portal
Easily track their progress and improve their routine.

Watch how it works!

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Watch how it works!

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Happier brushing is just a download away!

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Scan character on your Crest or Oral-B Kids product


Brush with their favorite character


Train proper brushing techniques with timer and tips


Track your child’s progress with Parent Portal


Reward by unlocking character stickers, games, and photo filters


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Remove more plaque, fight more cavities
Pair the Disney Magic Timer™ App with oral care bestsellers
Shop Now
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The reviews are in!
“We like it a lot!”
“He likes to see the new stickers he gets for brushing 2 minutes. And it's cool he can look at the calendar and see how much he has brushed! 8 months later.... Still using this app! Added Ant Man and he really enjoys the new stickers! He is still not tired of this. Been using over a year now. It is a great way to keep him brushing longer!”
-Nicole Krummert
“Wonderful app!”
“It was a battle every day to get our son to brush his teeth and we definitely weren't doing it for 2 minutes once we got him to brush. only had the app a week now but he looks forward to brushing his teeth to see what sticker he'll get. We've unlocked more characters to keep him motivated and so far, so good. love it!!!”
-Becky Welch

Questions about
the app?

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Why is the timer only one minute?

If the timer displays "01:00" (one minute) for your Brushing session, that means Disney Magic Timer is still in Training Mode.

To turn off Training Mode and increase your Brushing session time to two minutes:

  1. Launch "Disney Magic Timer"
  2. Tap the Settings (gear) icon
  3. At the "Grown Ups Only!" screen, enter the displayed numbers
  4. Tap "Training Mode" to turn "OFF"
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Why do pages keep being added to the Sticker Album?

More pages will be added as long as you keep brushing. Each character will have their own album and a large collection of stickers!

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Why am I having trouble scanning my toothbrush or Oral-B product?

If you're having trouble scanning your product, please try the following:

  1. Make sure your product is compatible with Disney Magic Timer. Eligible Crest or Oral-B Pro-Health Stages products will have a Disney Magic Timer logo and feature Disney, Star Wars, or Marvel characters. Note: Disney Magic Timer won't work with products from oral care manufacturers other than P&G.
  2. Make sure the image of the character/design on your product is not obstructed.
  3. Hold your device about 3-4 inches away from the toothbrush or product. Slowly move the device towards the image of the character/design; the app should recognize the product within an inch or two.
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What's new in Disney Magic Timer?

IN-APP PURCHASES: You can now purchase your favorite Disney character in the app!

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Retired Disney Magic Timer Products

The following Oral-B products cannot be scanned in the Disney Magic Timer app as they are no longer supported:

  • Cars

    o Cars Toothpaste

    o Sally Toothbrush

  • Doc McStuffins

    o Power Brush

  • Jake's Never Land Pirates

    o Power Brush, Toothbrush, and Toothpaste

  • The Princess and the Frog

    o Tiana Toothbrush

  • Winnie the Pooh

    o Baby Tigger Toothbrush

    o Eeyore Toothbrush

    o Piglet Toothbrush

    o Tigger Toothbrush

    o Winnie the Pooh Power Brush and Toothbrush

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How do I unlock new characters and stickers?

Scan new Crest or Oral-B Pro-Health Stages products to unlock new characters in Disney Magic Timer. Your Brusher can unlock new sticker books and stickers by completing a brushing session with their new character. Don't have a new product to scan? Mickey and BB-8 are ready for brushing without scanning.

Unlocking new characters and content through in-app purchases:

  1. Launch Disney Magic Timer and select your Brusher
  2. Tap the Profile button in the bottom left
  3. Swipe through and select the character you wish to unlock
  4. Tap the "Buy" button and select the character or pack you wish to purchase
  5. At the Grown Ups Only! screen, enter the displayed numbers
  6. Tap "Buy" to complete your purchase

NOTE: In-app purchases cost real money and are charged to your account. To disable or adjust the ability to make in-app purchases, adjust your device settings.

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How do I restore the stickers my child earned?

Take the following steps to add stickers to your child's Brusher profile:

  1. Launch "Disney Magic Timer"
  2. Select your Brusher (profile) and tap "Start Brushing"
  3. After completing the brushing session, go to the Brusher screen
  4. Tap the Settings (gear) icon
  5. At the "Grown Ups Only!" screen, enter the displayed numbers
  6. Scroll down and select "Edit Calendar"
  7. Choose a Brusher, month, and day
  8. Tap half or full stars for brushing

Note: A character will need to be unlocked in order to add their stickers.

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How can I delete a brusher?

Follow the steps below to remove a brusher:

  1. Tap the gear in the upper right corner
  2. Confirm the numbers to enter the Parents' section
  3. Scroll down and tap "Delete a Profile"
  4. Tap the name of the Profile you want to delete

Note: Deleted brushers cannot be restored, but you can create a new brusher and add any earned stickers by editing the calendar.

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Getting Started with Disney Magic Timer

Bring more fun to your daily brushing routine with Disney Magic Timer by Oral-B! Now featuring twenty-three of your favorite Disney, Marvel and Star Wars characters, use this app to seamlessly encourage your kids to brush longer.

Original Release Date: February 10, 2014



  • Apple: iOS 11.0 or later. Compatible with iPhone, iPad, and iPod touch
  • Android: OS 4.4 and newer

To use AR

  • Devices on iOS 11

    o iPhone 6s and 6s Plus, iPhone 7 and 7 Plus, iPhone SE, iPhone 8 and 8 Plus, iPhone X

    o iPad Pro (9.7, 10.5 or 12.9) – both first-gen and 2nd-gen, iPad (2017)